By Elizabeth Sias
Isanti area residents now have a new place in town to get their bike fixed and learn all about BMX racing.
Isanti Bicycle Repair opened at the beginning of September in downtown Isanti at 24 West Main Street.
“I love meeting the local people and helping them fix their bikes,” owner Dale Matson said. “Meeting with bicycle riders from the past is fun, too. I just love the whole bicycle industry.”
Matson started fixing bicycles when he was a kid. He played sports throughout elementary and middle school, but stopped in high school. He started riding bikes and learning tricks with his friends, and soon after, he was participating in BMX racing and freestyle tricks.
He made the transition to opening his first bicycle repair shop 20 years ago when he started promoting freestyle competitions in the Midwest.
More recently, Matson started getting excited about BMX again after reuniting with old riders. That’s when he decided to open Isanti Bicycle Repair. Now living in East Bethel, Matson decided to open the shop in Isanti because of its close proximity to the Rum River BMX track.
“I feel like it was meant to be,” he said.
At Isanti Bicycle Repair, he offers tune-ups, overhauls and repairs of all makes of bicycles from road bikes and mountain bikes to BMX, freestyle, racing and dirt bikes. He also sells used bikes and plans to sell a new line of bicycles in the spring.
The hardest part of owning the shop, he said, is focusing on the fact that it’s a business.
“I like being able to offer a service that I enjoy doing,” he said. “I just enjoy working with bikes and talking about bikes with people. It’s a whole other world.”
One of his goals is to do promotional events like indoor BMX expos, which his friend Mark Conley will help promote. Conley opened a sign and photography shop in the same building with Matson.
Matson invites anyone interested in starting to race at the Rum River BMX track to come in and get information about how to get started.
Isanti Bicycle Repair is open Monday through Friday from 10 a.m. to 6 p.m. and Saturdays from noon to 4 p.m. For more information, visit www.facebook.com/IsantiBicycleRepair or call 763-898-6801.